KNWLS Fall 2024 Campaign
Miao Ziyi in the KNWLS Fall 2024 campaign. Courtesy of Jordan Hemingway

Collaborations can really help newer fashion houses make a name for themselves. Take KNWLS. The London-based brand is probably best known for its collections with Jean Paul Gaultier. The KNWLS Fall 2024 advertising campaign and collection prove it can definitely hold its own.

Dubbed "Sensational," photographer Jordan Hemingway captures models Aylah Peterson and Miao Ziyi striking several poses to promote the label's 80s-inspired pieces. From a slightly ombre green leather jacket to a semi-sheer ivory corset and a black dress boasting exaggerated shoulders and sleeves, the collection puts a contemporary spin on the decade of excess. The striking set of ads is bound to bring even more attention to the emerging house.


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See more from the KNWLS Fall 2024 campaign on the brand's Instagram and website.

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