If there was ever a time to wear all things rainbow-related, it's during Pride Month. Store logos and windows are slightly rebranded with the colorful print and flags adorn major streets of cities worldwide. Apart from attending the annual parades as the hazy summer commences, showing your support through fashion and beauty that actually gives back is one of many ways to be an ally.
Brands like Calvin Klein, Versace, Jean Paul Gaultier, Starface and more are making it easy to give back. They're offering Pride Month collections that not only let you show your support, but provide funds to various LGBTQIA+ organizations. We're talking underwear, eye paint, toner and even swimsuits.
Whether you're a maximalist who loves all things color or a minimalist who wants to show your support, here's our fashion and beauty guide of statement-making pieces to have in your rotation.
Calvin Klein Pride Monogram Logo Tank Top in Bright White, $33.91 at Calvin Klein
The iconic label teamed up with Cara Delevingne and Jeremy Pope for its yearly collection featuring tees, briefs, skirts and other staple pieces in a limited-edition rainbow palette. The collection continues its regular financial donations to many LGBTQIA+ institutions.
Levi's Pride Icon Long Skirt, $128 at Levi's
Through classic pieces like its Icon Long Skirt inspired by rodeo and Western culture from the 70s, Levi's is celebrating the month by making its annual $100,000 donation to Outright International, a global organization working to advance human rights for LGBTQIA+ people all over the world.
Converse Chuck Taylor All Star Pride, $80 at Converse
Converse's 2024 Pride collection is an ode to trailblazers in the community and consistently supports the It Gets Better Project and COC Netherlands.
Versace Pride Barocco One-Piece Swimsuit, $725 at Versace
Featuring its iconic Barocco print, Versace replaced the Greca border with rainbow print and will be donating 10 percent of the purchase price of every item sold in its collection to the Elton John AIDS Foundation through January 31, 2025.
Kate Spade New York Rainbow Nylon Large Tote, $298 at Kate Spade New York
Add a little color to your wardrobe with Kate Spade New York's vibrant pieces like this large tote. In honor of Pride Month, the brand will donate 10 percent of net sales from rainbow-colored products to The Trevor Project with a minimum donation of $50,000 and up to a maximum donation of $70,000 through June 29.
Puma LOVE MARATHON Graphic Tee, $35 at Puma
This Pride Month, Puma releases its Love Marathon collection, inspired by San Francisco FrontRunners — the long-standing LGBTQ+ run/walk club celebrating its 50th anniversary this year. The company will also be continuing its partnership with The Trevor Project and the joint initiative #REFORMTheLockerRoom, which serves to demystify the queer experience in youth sports.
Yitty Nearly Naked Shaping Midi Bra, $64.95 at Yitty
Yitty will be sponsoring the 25th annual Trans Pride LA as an official partner of the Los Angeles LGBT Center, which provides education and empowerment programs for the trans and gender expansive community.
AllSaints Underground Pride Charity T-Shirt, $95 at AllSaints
Made from organic cotton, the brand's charity tee's profits are going to Kaleidoscope, a U.K.-based international charity fighting for a future where LGBTQIA+ people can live safe and equal lives.
Starface Rainbow Hydro-Stars, $10.99 at Starface
A take on the brand's signature pimple patches, the rainbow stars are a commitment to protecting black and LGBTQ+ lives with proceeds going to the black-led Movement Fund and the Hetrick-Martin Institute for LGBTQ+ youth in the United States.
Glow Recipe Pride Watermelon Glow PHA + BHA Pore-Tight Toner, $35 at Glow Recipe
Glow Recipe is supporting the LGBTQIA+ community by releasing a limited-edition version of its award-winning PHA + BHA Watermelon Toner. The brand pledges to donate to various organizations and help create a safe and loving atmosphere for all included.
Beekman 1802 Bloom With Pride 2024 Limited Edition Skincare Set, $59 at Beekman 1802
Beekman 1802's limited-edition skin care set was created in honor of Pride Month, in line with the brand's queer-founded identity. The set features its Bloom cream moisturizer as well as a rainbow of mini booster serums and comes in a Pride box designed by contemporary artist Elly Ayling. A portion of the sales will also be donated to the Ali Forney Center to aid homeless LGBTQ+ youth.
NYX Professional Makeup Pride Ultimate Eye Paint, $10 at Nordstrom Rack
The makeup brand is celebrating the community by helping U.K.'s black and people of color LGBTQIA+ community with its "Proudly Pro-You" campaign and funding for Stonewall.
Jean Paul Gaultier Classique Pride Eau de Toilette, $130 at Jean Paul Gaultier
With Keith Haring's signature "Once Upon a Time" mural in the design, Jean Paul Gaultier has brought back its annual Pride fragrance for all genders that includes citrus and yuzu notes. JPG is also a partner of the NYC LGBT Community Center.
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